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Liebscher & Bracht: a Family, a Team, and a Brand.
Liebscher & Bracht is a family that grew into a team and became a brand. We’ve grown. We’ve achieved. We’re still a family.
The Family Behind the Brand
Our story began 35 years ago:
Roland Liebscher-Bracht was the head of a martial arts academy at the time. While training his students, he noticed that specific movements positively affected pain.
Roland and his wife, Dr. Petra Bracht, further explored how movement related to pain relief. Roland and Petra then used their discoveries and medical expertise to develop The Liebscher & Bracht Exercises, a collection of easy-to-follow stretches for pain relief.
Soon after, Roland and Petra added fascia foam rolling massages and Osteopressure (their pioneering pressure point therapy) to The Liebscher & Bracht exercises.
Roland and Petra set up a successful practice in Bad Homburg, Germany where they treated many suffering from chronic discomfort. But they knew that they would have to reach a wider audience faster to realise their vision of helping everyone lead a life free of pain.
Enter Raoul.
In 2015, Roland and Petra’s son Raoul Bracht took over as Managing Director of Liebscher & Bracht.
Raoul had an idea that would radically change Liebscher & Bracht’s fortune: film the Liebscher & Bracht exercises and make them available on YouTube.
Thanks to Raoul’s revolutionary concept, our YouTube channel is one of Europe’s most prominent health content channels. Our channels combined currently have over 2 million subscribers — and counting!
Visit our youtube channel
The Liebscher & Bracht Team
Since we published our first YouTube video, Liebscher & Bracht has expanded and grown.
Liebscher & Bracht is now a recognised brand respected for effective pain-relieving routines, reliable health and wellness content, innovative exercise tools, and best-selling books.
Our success is down to our team. Today, eagle-eyed editors, visionary videographers, wise web specialists, designers who dazzle, and product developers who dare make up our family of 150.
We’re working together to show everyone everywhere how the Liebscher & Bracht Exercises can help lead a life free of pain.
